A recent survey concerning cybercrime and the small business market showed that 72% of Australians would not do business with a company that had had a data breach. A sobering message for all management, owners and board members.
This delivers a strong and sobering message to all small and medium business and not for profit organisation. If you have a data breach, you might as well shut up shop and go join the social security queues.
The three old phrases we constantly come up against – it won’t happen to me, we are too small to be a target and we have nothing to steal are just internet myths.
Everyone is a target. Every entity in the digital world is a target of not only the automated systems which wreak havoc across the internet but also of true hackers. Hackers are after everything and anything that they can get their digital hands on. Individual information, your business information or ways of using your information to target other businesses. All of it is important.
Too small, no one is too small. There is no such thing as being too small to be a target. If you have no digital presence, no data base, no electronic accounting system, no web site and no email then you are quite possibly the only one who is immune from this saying. Size is not the issue we are all targets.
We have nothing to steal! You would be surprised what you have that could be vitally important to your business that is sooo worth stealing. It could be your price list for going to tender, your database of clients or maybe you just spent a million dollars developing the newest [insert name here] prototype and the plans are stolen.
What happens to your business when the prototype starts appearing all over china at 90% less than what you were going to sell it for? Or your opposition starts targeting your clients in a smear campaign or your opposition tenders for a government contract at 2% less than what you did.
The digital world is a scary and sobering place, when we get down to it, the only person we can rely on to protect our information is ourselves. The only way to do that is paranoia, self-preservation and common sense.